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Breaking Out of the Mold - Embrace Diversity in Your Logo Design

Variety business logo and graphic design

The Variety logo has become an iconic symbol in the world of entertainment, embodying a rich history and a dynamic presence. Initially introduced during a time when print media was king, the logo stood out with its bold, distinctive typeface--serving as a beacon for news and insights in the entertainment industry. Today, the Variety logo remains a testament to the brand's enduring influence and adaptability in the fast-paced digital age. Its classic design still holds the power to command attention and convey prestige. Elevate your brand recognition by taking cues from the timeless essence of the Variety logo.

Puzzle Piece

Puzzle Piece
 

Kaleidoscope

Kaleidoscope
 

Rainbow

Rainbow
 

Mosaic

Mosaic
 

Collage

Collage
 

Chameleon

Chameleon
 

Spectrum

Spectrum
 

Compass

Compass
 

The existing Variety logo, known for its distinctive and elegant typeface, plays a crucial role in reflecting the brand identity and legacy of the prominent entertainment publication. Over the years, the logo has gone through various redesigns to maintain its contemporary appeal while retaining its classic essence, ensuring it resonates with both traditional and modern audiences. The process of redesigning or updating the logo typically involves rigorous market analysis and creative exploration to ensure that it captures the evolving dynamics and aspirations of the entertainment industry while remaining instantly recognizable.

Kerstin Thompson author
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